The Activity Worksheet helps individuals or teams apply the frameworks and concepts learned by breaking down alignment challenges into actionable steps. This worksheet encourages critical thinking, collaboration, and real-world application.
Instructions for Use
- Define Brand Values: Begin by identifying core values relevant to your organization.
- Pinpoint Misalignments: Identify one area in your organization where alignment between internal culture and external goals is lacking.
- Propose Solutions: Use one of the provided frameworks (e.g., Systems Audit Matrix, Training Scenario Matrix) to design actionable solutions.
- Set Metrics: Define measurable goals to track the success of your proposed solutions.
- Collaborate and Share: Discuss your responses with a team or group for feedback and refinement.
Worksheet Structure
Below is an example layout for the worksheet. Customize the fields as needed to fit your organization’s specific needs.
| Step | Details |
|---|---|
| Step 1: Define Two Actionable Brand Values |
|
| Step 2: Identify One Misalignment |
Describe the misalignment: ______________________________________________ Why is it a problem? __________________________________________________ |
| Step 3: Propose a Solution |
Framework to Use: ___________________________ Proposed Solution: ____________________________________________________ |
| Step 4: Set a Metric to Measure Improvement |
Metric: ____________________________________________________________ Target: _____________________________________________________________ |
| Step 5: Share Your Framework |
Feedback from Group/Team: ____________________________________________ Refinements Based on Feedback: _________________________________________ |
Using the Worksheet
Step 1: Define Actionable Values
- Collaborate with your team to determine two key values.
- Ensure they are specific and relevant (e.g., “Exceptional Customer Care” instead of “Customer Focus”).
Step 2: Identify Misalignment
- Review current processes, policies, or behaviors.
- Pinpoint one specific area where internal practices contradict external promises or values.
Step 3: Propose a Solution
- Use tools such as the Systems Audit Matrix or Training Scenario Matrix to design an actionable solution.
Step 4: Set Metrics
- Define measurable goals (e.g., “Increase training completion rates to 90% within 6 months”).
- Ensure metrics align with the value and solution proposed.
Step 5: Collaborate and Refine
- Share your completed worksheet with a group or team.
- Incorporate their feedback into your plan to ensure alignment and feasibility.
Output
The completed Activity Worksheet provides a clear, actionable plan to address misalignments and improve organizational alignment with brand values. It serves as a practical tool for teams to identify challenges, design solutions, and measure success.