Rawson Internet Marketing

Digital Marketing Agency

Glossary of Digital Marketing Terms

The digital world is full of marketing terms and acronyms, such as ROI, CPC, CTR, KPI, SEO, PPC, SEM and countless others that we’ve defined for you here. Click on the terms below for their definitions.

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At Rawson Internet Marketing, we offer a variety of customizable digital marketing packages to build your brand awareness, demonstrate your thought leadership, generate business leads, strengthen your audience engagement, and measure results to improve your digital marketing performance and maximize your ROI.