Companies that sell similar products and/or services, serve the same needs, and target a similar audience both online and offline. …
Domain Authority
The overall “strength” of a website, built up over time, which can help a new page rank well quickly, even before that content has …
Duplicate Content
When a significant amount of content contained on one web page matches, or is incredibly similar to, content that exists elsewhere …
Engagement Metrics
Methods to measure how users are interact with web pages and content. Examples of engagement metrics include: Click through rate, …