Landing pages are the first impression most visitors have of your website, but more than 20% of companies have no testing strategy for these pages. Sure, the pages might be so good that there’s no way to improve them, but let’s be honest—what are the chances of that? Finding and taking advantage of the high […]
The Top 5 Ways to Get Quality Inbound Links to Your Website
As far as search engine optimization goes, there are few aspects as important as link building. Inbound links, in particular, are vital to a website’s page rank, as they help to indicate both its credibility and its authority in its niche. However, it’s not enough just to obtain inbound links. In order for your website to […]
Google Maps Marketing Strategy 101: Boost Your Rank on Google Places
Are you looking to put your business on the map? It’s one thing to put your business address on your website. It’s a whole other thing to have a Google maps marketing strategy. Google Maps is a super helpful, free mapping service from Google. It’s great for looking up local services you need. For business […]
How to Improve Your Website’s Domain Authority (DA) in 7 Simple Steps
You’ve poured capital, time, and resources into your business website. The design looks great and the layout is user-friendly. When you went live, you expected the numbers to be there. Yet, months later, online traffic still isn’t where you’d like it to be and your sales are still lagging. What gives? Turns out, even the […]
Google Search Quality Update – August 1, 2018
There are constant and massive tremors on Google search results in early August 2018, suggesting a significant Google Search Quality Update to its algorithm. It’s time to check if your site is going up/down. Google has officially confirmed that it has released a major search quality update. According to its statement, the update is not […]